Fully customizable taxonomy and tags

Qualdesk Insights supports both:

  • Defined tags: users select from a predefined list (helpful in scenarios where you have a list of relatively fixed labels, e.g. customer segments)
  • Free text tags: users can both select from a list and add their own

It also makes it easy to mirror your existing information structures in the taxonomy.

For example, one organization might talk about:

  • Segments
  • Countries
  • Product types
  • Tags

and another might talk about:

  • Audiences
  • Personas
  • Categories

— Qualdesk Insights supports all of this and more: you can create and manage your own taxonomy and tagging system to suit your needs.